Saturday, July 30, 2011

Finding Advertisers for Your Website



There are a variety of methods for monetizing a website, and it's best to take advantage of several at once. If you're looking for an easy way to make money from your site, why not sell ads to product owners or affiliates in your niche? So if you want to do this, how exactly do you find people to make these advertising deals with? Here's how-

Examine Your Link Partners: There are certain people that will like your website's content and link to you. You need to find out who these people are.

If you notice that it is a business link, then talk with them and figure out if they want to advertise on your site. You need to be honest with them. Get them to see the many benefits of advertising on your site. You will probably find one or two premium advertisers with this strategy. The best part is that you will not have to do much to convince them since they already have your content. This means they must be interested in advertising too.

Utilize an Advertise Here Banner: Placing placeholders on your site that have the advertise here message will let people know that you want to place their ads on your site. If you are maintaining a blog, you will discover that a lot of themes have this choice by default as the placeholders. This particular theme can be very helpful because when you are trying to attract new advertisers they will know where their ads will be placed and how many of they them will get for the price that is paid. However, one thing that you have to remember is that you should not use this option if you have any unsold spots on your website because it might give advertisers the wrong impression. This might make new advertisers think that your blog cannot sell advertising space. If your site is new and you've got no advertisers yet, then you can place a few banners here and there from advertising networks that you're a part of. This will show potential advertisers that your site is very active.

Directly Contact Site Owners : If you see a website in your niche that is smaller than your site, then you can make an offer with the site owner directly. Advise them that by advertising on your site, it will get more targeted traffic for their website. This would make for a good partnership. This could result in more brand awareness for them. However, do not attempt to contact your competitor sites because they will not accept your proposal.

Producing a top of the line blog that has a targeted following can take a long time to achieve. But once you do have such a site, you're leaving a lot of money on the table if you fail to attract advertisers to it.

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